Brand Building: Your Guide to Creating a Brand Identity
Date and Time
Tuesday Jan 28, 2025
9:00 AM - 10:00 AM EST
Tue, Jan 28 9:00 AM to 10:00 AM
Location
115 Mulberry Street,
Newport, TN 37821
Website
Description
At the core of every business is a brand, but what does that actually mean? What does it look like to create a brand that you love and that resonates with your ideal target audience? In this workshop hosted by J. Rachel West, a marketing expert with 10+ years in the industry and two degrees in marketing, you'll deep dive into identifying the core of your brand, and how to elevate it to connect with your audience. You'll leave the workshop with a new foundation on how to develop your own brand's identity and boost your own confidence with making strategic branding decisions.
Speaker(s): J. Rachel West is a seasoned marketing expert with a passion for marketing, business, and events. With over a decade of experience in the marketing and business industry and two degrees in the subjects, she has honed her expertise in crafting impactful marketing strategies. Now, as the Founder & CEO of JRW Consulting LLC, Rachel is dedicated to helping brands of all seasons with their business needs. Beyond her professional pursuits, Rachel actively advocates for women's rights and lends her support to various charitable initiatives. Committed to leveraging marketing as a force for positive change, she embodies the ethos of making a meaningful difference in the world.
Co-Sponsor(s): Cocke County Partnership
For questions, please contact Samantha Fox: sfox@tsbdc.org
Fee: No Cost
